Webflow Barometer 2026
128 questions. 90 freelancers, agencies, and employees. An honest snapshot of the French-speaking Webflow market: AI, AEO/GEO, budgets, dependency, and training. The study no one had done.
What the study really reveals.
82% talk about it. 20% do it.
The biggest opportunity in the 2026 Webflow market lies in this gap. Find out why almost nobody knows where to start — and what that changes for your positioning.
Webflow doesn't let you charge more. Not yet.
54% of projects sell for between €2K and €10K. The raw data on what the market really pays, and why the stack alone isn't enough to justify the price.
7.3/10 against builders. 5.1/10 against AI tools.
Webflow crushes WordPress and Framer in its users' minds. Against Cursor, Lovable, and Bolt, there is no lead. The number Webflow won't publish itself.
1 in 4 experts depends on Webflow for more than 75% of their revenue.
A concentration that is both the market's strength and its weak point. What it implies, and how to turn this dependency into a sales argument.
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Your questions, our answers, straight up
We’ve gathered the questions our clients ask us most often right here.
From €5,000. The price depends on the number of pages, the brand, the copy to integrate, and the features. We give you a precise figure after a call, before any quote.
Not always, but it is often the right time. If your brand has fallen behind, redoing it after the website means designing twice. We look at it together before deciding.
By preparing the migration before touching the site: we list the pages that matter, redirect every old address (301 redirects), keep the content that works, and track rankings afterward. At Sonio: 0% loss in 60 days.
3 weeks to 2 months depending on the complexity of the site. What stretches a project is rarely development: it is approvals waiting to be given. But Mégane is there to keep an eye on it.
Complete brand guidelines, with usage rules, variations and logo files, so that your teams and partners can apply the identity without distorting it.
Yes. We build a back office designed for you, not for a developer, and deliver it with a library of training videos. You are autonomous from day one.
Yes, Mégane, our project manager, will be your single point of contact. She's there to make sure everything runs smoothly.
A new build starts from zero. A redesign starts from a site that already exists, with its search rankings, links, and content to keep. That is what makes it more delicate: you cannot afford to break everything.
Yes. Strategy, copy, design, development, or visibility: each step stands on its own. When the same team keeps the thread, nothing gets lost between steps.
Let's talk about your website redesign, brand identity, or SEO and GEO visibility project.
